A new welcome billboard erected upon the posts of a long fallen sign on the original road into Green River, Utah. Once a busy route for travelers before the freeway bypassed town, off-ramp chain stores have discouraged travelers from driving into the heart of Green River. The new billboard is one of a series of light installations funded by National Endowment for the Art’s Our Town Grant to pull visitors into the heart of town in support of local businesses. Additional funding from the Oregon Arts Commission. This project was a true collaboration between the City of Green River, individual community members of all ages, and the artist; united under the umbrella of Epicenter’s Rural & Proud Initiative.
Beautiful photo by the one and only John Watson.
Long-time friend and collaborator Marisa Frantz & Lisa Ward assessing progress of billboard install at the end of a very long, cold day.
Master electrician, Paul & Lisa talking about transformers.
First day of install. Snowing and cold as f**k.
Christopher Henderson and Nate Stapely enduring a cold day on the scaffold. Couldn’t have asked for a more capable install crew.
Sign painted by Victoria Carlson in Albuquerque, an incredible artist and a true master of her craft.
Original rendering of the billboard.